Jiangxiaobai & Joy City Join Forces in the Name of Love
Sep.13,2018
Aug.10-Oct.17
Jiangxiaobai and Chinese shopping mall Joy City started the national event tour “Joy, Up to Love” in China. Going by the slogan “Pure Joy: Show Your Love ”, both brands show their support for true love.
Nowadays, fewer and fewer people believe in true love, and we spend less and and less time with our lovers. How can we express our love that is inexpressible?
Jiangxiaobai and Joy City decided to join forces and give lovers an opportunity to share their strong feelings for each other.
Jiangxiaobai designs their baijius with a much lighter and smoother liquor body, to bring them to a broader audience and let them enjoy the purity and smoothness of Gaoliang liquor.
