Arrangement of Spring Festival Gifts
Recently, Jiangxiaobai and JD Xiaobai Financial Management launched the “THANKS Gift Set” in 2018, which was very popular on social networks through a series of creative ideas. After its launching, the “THANKS Gift Set” attracted widespread attention and was very popular on JD. COM, and took the lead in the upcoming peak season of selling Chinese New Year gifts.
Jiangxiaobai is known as the “liquor giving most understanding the young”. “THANKS” and Xiaobai Financial Management have engaged in in-depth cooperation in tonality and brand for the first time and jointly created content for broadcasting. By taking young people’s emotions and life appeals as starting points and through joint promotion, topics creation, and accurate marketing, the brand identity has been improved and the brand will take the lead in the upcoming peak season of selling Chinese New Year gifts. With its innovative ideas, Jiangxiaobai “THANKS” has emerged among hundreds of products with the same category and has become one of the most popular gifts for consumers.