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The government of Baisha town signed agreement with Chongqing Jiangjin Riverside Distillery Co., Ltd. about the conservation and restoration cooperation of Donghaituo traditional village (Jiangxiaobai Village), which marked the official settlement of culture creativity project – Jiangxiaobai Village in Baisha. The project is located in Donghaituo traditional village of Baisha town and estimated to have […]
On January 1, 2017, Luo Zhenyu (a Chinese cultural icon and ambassador of knowledge) delivered a New Year’s speech, titled Friend of Time, with music of Leonard Cohen playing in the background. Of all of Cohen’s songs, he said, he was most touched by one lyric: all things have cracks. That’s where the light comes in. […]
15th December, The first Jiangxiaobai Tasting Event was held in Chan Restaurant, Braunschweig, Germany, attracting many attendants, including , distributors, restaurant owners, local citizens, Chinese student union, etc. At the Event, Jiangxiaobai presented 4 signature cocktails and 3 mixers, inviting guests to score them individually. Cocktails named Chongqing Mule, Princess and Tipsy received the most favorable […]
On December 2, after 4 hours of passionate and euphoric dancing at the highest level, eventually the Battle Kings of the 2018 Jiangxiaobai Just Battle International Street Dance Competition VOL.2 had been found, and the event at the Shizishan Sports Park, Chongqing, was concluded successfully. Over 1,000 spectators witnessed the triumph of 5 solo competitors–out of […]
The October survey shows that new generation baijiu Jiangxiaobai has become the first choice of spirit for the young. In recent years, in accordance with a new consumer era, quality life pursuit and consumption upgrades have become hot topics. In 2017, CBN and Uniqlo co-sponsored the “China New Middle Class Quality Life Survey” to understand the behaviors and […]
On Nov.14, 2018, the IWSC Annual Awards Banquet returns to Guildhall, London this year. As the key sponsor of this important event in spirits industry, Jiangxiaobai once again stands on the world-level stage and shows the charm of Chinese baijiu to all colleagues. The director of Jiangxiaobai int’l business department Mr. Fu and Jiangxiaobai UK […]
During the National Day vacation, the first performance of “JIANGXIAOBAI YOLO Music Festival, Season III”, one of the largest events for Chinese rap, was kicked off in Changsha. GOSH core members GAI and BRIDGE, as well as the hottest rappers of the day, Ai Re, Young Jack, C-BLOCKK, Xiao Qing Long, and WatchMe, made the audience […]
The cocktail reception and award presentation ceremony of the Cathay Pacific Hong Kong International Wine & Spirit Competition (HWIWSC) was held in Hong Kong on Nov. 11, 2018. This time, “Jiangji Distillery 508 Gaoliang” won the “Trophy Award” as the best Chinese spirit. Thomas Ling, Malaysia’s first certified sommelier (CMS, UK) and the chief judge on the Wine & Spirit panel of HKWISC, […]
On October 26th, the International Wine & Spirit Competition announced JIANGXIAOBAI as the key sponsor of IWSC 2018. The International Wine & Spirit Competition remains as relevant today as it did when wine chemist Anton Massel founded Club Oenologique in 1969. In 1978, the name was changed to the International Wine & Spirit Competition, and the […]
According to a recent gazette published by the Ministry of Commerce, National Bureau of Statistics and State Administration of Foreign Exchange, China’s direct investment overseas had reached 1.8 trillion dollars by the end of 2017, ranking No. 2 in the world. This is a marvelous achievement. However, we must also be aware that those Chinese […]
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